Get Instagram Likes: Strategies, tips & tricks for 2020
It's a common story: a company creates an Instagram account hoping to market its great product to the platform's 600 million users.
This the guide will help you get more likes on Instagram with our 30 ideas, strategies,
and tips so you can have more fun on Instagram.
Let's
get down to business.
Share posts on other platforms
Link
your Instagram account to your other social platforms (like Facebook and Twitter )
to share your account and the media you've published with your fans in other
areas. Your other social media accounts is another great place to share
your Instagram posts.
Use popular
hashtags
While
not as effective at reaching nearby Instagram users, using the most popular
hashtags can be helpful if you want to reach a large group of Instagram
users. Using popular hashtags helps your photo be seen by more people,
which is an easy way to show off a large number of likes on your photos.
Mark a
location
Marking
a place in your photos makes it easier for people near you to see your
photos. Marking a general place (like “Berlin Downtown” instead of a
specific restaurant) increases the likelihood that people will see
it. People who search for photos near them are likely to deal with them, which
means that you have a good chance to have more Likes for your photos.
.
Carry out giveaways
Everyone
loves free gifts! A simple giveaway is one of the best ways to get more
likes for Instagram. Since entry barriers are low (it's just a click
away), it's easy to get a lot of likes on your account. Create an
attractive, engaging photo of your prize (your product is the best way), and
put a simple "like this photo to participate, for a chance of winning
...". CTA in your caption.
Partnership with an influencer
Find
an influencer in your industry to work with. Get them to take a
photo of them with your product on there and your profile and publish
it. This helps your company reach more people in your target market and
increases your credibility through social verification. Influencers'
followers take their decisions into account - and that means the people they
post to will be more open to buying a product from your company.
Partnership
with other brands
Just like partnering with an influencer, partnering with a brand that has a complementary product within your industry (and not a competing one!) Can help you reach a larger number of people in your target market. I would go one step further and work with the other brand to host a giveaway that includes a price package with your two products. This is very appealing and can help both of your brands share their followers and enjoy their photos more - which means you can make more potential sales in the future.
Promote your posts
While not nearly as strict as Facebook, Instagram can hit brands that want to increase their reach organically. Using the Instagram Ads platform to promote your posts helps you reach people who aren't already following you. Its powerful targeting options (it's the same as on the Facebook Ads platform) allow you to select with high precision the people who will see your ads. If your targeting is solid and your content is engaging, you can bet you will gain more followers who are interested in your business, which means more sympathy.
Highlight influential
accounts
Look for influential accounts within your industry and highlight those accounts in your new posts (on the photo itself, not in the caption). This not only notifies these accounts of your new photos but also causes your photos to appear on their feeds in the "tagged in" section. This is a handy way to reach other people in your target market, and could potentially lead you to present yourself on these influential accounts.
Publishing user-generated content
User-generated
content is one of the prerequisites for maintaining an active social media
presence. People who are fans of brands that are active in the social
field often publish content related to these brands. Instead of simply
liking or even commenting on these photos, take a few extra minutes and post
your photos again to give them recognition. This is a real type of content
and encourages other users to share their own content too - so you get more fun
and can fill up your Instagram queue.
Comment on
popular photos
Your Discover Feed is a great way to find new content to deal with. If you follow industry-specific accounts, you will find that they are full of relevant content. Find popular posts and comment on them - just a short, simple comment is enough! Other people looking at this post (along with the original poster) will see your comment, and that can lead them to learn more about your brand by visiting your profile - which means more reach, engagement, and likes.
Post
consistently
It works like this: Posting consistently means that you are continuously addressing your current followers and gaining more followers, which will help you maintain a certain level of engagement as you continue to grow. Along period of time without the content being published may result in your current followers no longer following you, reducing the engagement you receive for future posts.
Post at busy times
If
you share a post while most of your followers are on Instagram, the likelihood
that they will see it increases and with it the chance that they will like
it. This has a compounding effect, as Instagram's feed is no longer
chronological - a photo with a high number of interactions increases the likelihood that it will appear on the feeds of your other followers, which
means more likes on your post.
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